Sushi Square

In London, a wonderful restaurant exists and has done for over ten years. With it comes rich heritage but also a lot of pride and love of the restaurant which needed a brand refresh, packaging and merch to revitalise the brand and restaurant.

Client: Sushi Square
Deliverables: illustration, identity, packaging, merch and creative direction

Logo mark colour variations

The to go packaging was an integral part of the process bringing a real sense of Sushi Square, and how they need to be and are known for. A glimpse into how much sushi, sustainability and creativity will always be paramount to the company. It was important also to have something that was engaging and visually pleasing for long-time and new customers too.

Merch including t-shirts and bandanas, that tied everything together as a whole new branding system within many products, and really stood out in the best way possible in terms of brand recognition and awareness.